Route to Market (RTM) is the supply chain a product follows to get to the final consumers. RTM approach is essential for
businesses to succeed where companies systematically assess the most cost effective options for getting their products into the hands of the consumers.

ECR Malaysia will be organising the ECR Workshop: Rethinking Route-To-Market on July 19, 2011 (Tuesday) at Wisma FMM, Bandar Sri Damansara, Kuala Lumpur, Malaysia.

Venue:
GS1 Malaysia
Federation of Malaysian Manufacturers (Click to view map)
Wisma FMM, No. 3 Persiaran Dagang, PJU 9
Bandar Sri Damansara, 52200 Kuala Lumpur
(Tel: 03-62786200)

Programme
9.30am – 10.00am: Registration
10.00am – 10.45am: Retail Scene and Shopper Trend, Mr Mukund Tripathi, Director Retail Management Services, The Nielsen Company
10.45am – 11.45am: Route-To-Market, Mr John Talbot, Partner, Logistics Consulting Asia
11.45am – 12.00pm: Q & A, Refreshment & Networking and End of Programme

For enquiries and registration please contact:
Ms Nor Fadzliza Mohd Afifi or Ms Rozilawati Hassan

A minimal fee of RM30 will be charged for GS1 Malaysia/EPCglobal/FMM Members and RM50 for non-members. To register, please fax the completed registration form below to 03-62761042 or email to Ms Nor Fadzliza Mohd Afifi or Ms Rozilawati Hassan by 14th July 2011.

Registration form:
Rethinking RTM Registration Form